Carson City, Nevada - The Nevada Division of Public and Behavioral Health congratulates staff and administration at the San Martin campus of Dignity Health-St. Rose Dominican for becoming southern Nevada’s first Baby-Friendly® hospital. St. Rose San Martin follows Carson Tahoe Regional in Carson City to become Nevada’s second maternity center with this designation.

Baby-Friendly is a term reserved for use by facilities who have met strict criteria established by the World Health Organization (WHO) and the United Nations Children’s Fund (UNICEF), and are so designated by the Baby-Friendly Hospital Initiative.  The designation is awarded to hospitals and birthing centers that offer an optimal level of care for breastfeeding mothers and their babies.

“We are thrilled that St. Rose San Martin earned Baby-Friendly designation.  We hope this encourages other Nevada birthing hospitals to strive for this status to promote more breastfeeding support to delivering moms and newborn babies,” said Tracey D. Green MD, Chief Medical Officer.

Becoming a Baby-Friendly facility is a comprehensive, detailed and thorough journey toward excellence in providing evidence-based maternity care, with the goal of achieving optimal infant feeding outcomes and mother/baby bonding. It compels facilities to examine, challenge and modify longstanding policies and procedures. It requires training and skill building among all levels of staff. It entails implementing audit processes to assure quality in all aspects of maternity care operations, enhances patient satisfaction and improves health outcomes.

Currently, there are more than 20,000 designated Baby-Friendly hospitals and birth centers worldwide, and 175 active Baby-Friendly hospitals and birthing centers in the United States.